Snapchat had a big August amid TikTok uncertainty

The continual uncertainty around TikTok’s future may have provided a big boost to Snapchat in August. Or maybe it was just the Disney eyes filter that went viral. In any event, preliminary estimates from app store intelligence firm Sensor Tower indicate that Snapchat’s mobile app across both iOS and Android saw approximately 28.5 million new installs last month — its single largest month for first-time downloads since May 2019, when it had then seen 41.2 million new installs.

May 2019, however, was an outlier in Snapchat’s history. The only other month, besides May 2019, where Snapchat had seen more monthly downloads than it did in August was December 2016, Sensor Tower data indicates.

Based on the firm’s findings, Snapchat downloads were up 29% year-over-year in August 2020, compared with 9% growth in July.

It’s unclear what combination of trends or changes may have shaped Snapchat’s download data over the past month.

But one significant area of interest in the social apps space has been the ongoing news around a possible TikTok ban in the U.S. News coverage of the ban already had a notable impact on the app stores’ top charts in recent weeks. Earlier in August, a number of direct TikTok competitors — including Likee, Byte, Dubsmash, Triller and others — saw sizable increases in weekly active users in the U.S. But none have grown to the point where they’re an obvious shoo-in to take TikTok’s place if the Chinese-owned video app is banned from the U.S., per Trump’s executive order.

It’s been more difficult, however, to pinpoint how larger TikTok competitors — like Snapchat and Instagram –were impacted by the news of a TikTok ban. These broader social apps tend to continually grow on a month-over-month basis and they regularly add new features, which could impact downloads and usage. For example, Instagram in recent weeks has been expanding features around live streaming, shopping and debuted its own TikTok alternative, Reels.

Though not a direct TikTok rival, Snapchat has also been working to attract the same young demographic that now favors the short-form video app.

This month, Snapchat announced its plans to launch a new music-powered feature that would appeal to TikTok users. The feature, due to arrive this fall, will allow users to set their Snaps to music, similar to TikTok. Snap also confirmed it has deals in place with top music industry partners, including Warner Music Group, Warner Chappell, Universal Music Publishing Group, NMPA publisher members, Merlin and others, which have licensed their content for use in the Snapchat app.

Image Credits: App Store, screenshot by TechCrunch

In addition, Snapchat in late July turned on a new feature called “Minis,” which are basically lightweight, simplified versions of apps that live within Snapchat’s chat section. The apps, built using HTML, allow users to engage with a range of tasks — like buying tickets, meditating with Headspace, collaborating with friends and more — without having to leave the app.

Snapchat has been benefiting, too, from a prominent position on the App Store. Apple currently has it featured in an editorially curated list of app suggestions called “New to iPhone?” on the App Store’s “App” homepage. The collection, which you don’t even have to scroll down to find, recommends apps that first-time iPhone users will want to download.

Other bumps in downloads could be attributed to increased marketing spend, as is common among larger app publishers. Snapchat, however, isn’t commenting on what, specifically, may have changed in August.

And maybe it was just those 66.4 million TikTok videos tagged #disneyfilter that gave Snapchat a bump this past month!

Sensor Tower’s new Snapchat data is considered preliminary because it’s only been finalized through August 26th. When the remaining days of August are also finalized, there may be some changes to the resulting numbers. But those changes will likely be minor, at best.

These figures were also initially reported by one of Sensor Tower’s financial services customers in an analyst note. They were not publicized by Sensor Tower’s data reporting team. But the company confirmed the data’s accuracy with TechCrunch.

Snapchat, as of its Q2 earnings in July, reported its daily active users had grown to 238 million, up nearly 4% from the 229 million the company reported in April. The company won’t comment on the new download data.

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Samsung’s got a new budget 5G handset and a fitness tracker with a two-week battery

Yesterday’s overflow Galaxy Unpacked event was about one thing and one thing alone: the Galaxy Z Fold 2. Honestly, it was a bit anticlimactic after its predecessor found Samsung unveiling five new devices. But the singular focus wasn’t for lack of new stuff to show off. In fact, the company just unleashed a whole slew of new products across a wide range of categories, including a gaming monitor, charging pad, refrigerator and washing machine.

There are two in particular I’d like to break out here, however: the new Galaxy Fit 2 band and A42 5G handset. The latter in particular is worth highlighting, given the company’s huge push into 5G this year. Samsung is betting big on pushing early and hard on the next-generation wireless tech.

Early this year, the company announced that it would be standardizing 5G across its flagship products. The company has also made a major push toward embracing the tech on its budget devices, including the A7 and now the A42. 5G hasn’t quite turned out to be the market correction the industry was banking on, due in no small part to a slowdown in sales from the pandemic. Certainly few banked on that. But while Apple has yet to announce a 5G iPhone (give it a month or two, mind), Samsung’s already loaded up.

And importantly, the A42 looks like it may be Samsung’s cheapest 5G offering (though we’re still waiting on exact pricing). Honestly, Samsung wasn’t particularly chatty about the device during an IFA-tied event. Though we do know there’s a quad-camera system and a 6.6-inch display. Honestly, one of the most remarkable things about 5G is how quickly affordable devices have hit the market, thanks in part to the efforts of component makers like Qualcomm.

Image Credits: Samsung

The Galaxy Fit 2 is notable mostly for the inclusion of a 15-day battery (per Samsung). It can autodetect five different kinds of workouts and monitors sleep. It’s nice to see Samsung still offering something up to the dwindling tracker market, even as its (and the world’s) focus has clearly shifted over to smartwatches.

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Snapchat had a big August amid TikTok uncertainty

The continual uncertainty around TikTok’s future may have provided a big boost to Snapchat in August. Or maybe it was just the Disney eyes filter that went viral. In any event, preliminary estimates from app store intelligence firm Sensor Tower indicate that Snapchat’s mobile app across both iOS and Android saw approximately 28.5 million new installs last month — its single largest month for first-time downloads since May 2019, when it had then seen 41.2 million new installs.

May 2019, however, was an outlier in Snapchat’s history. The only other month, besides May 2019, where Snapchat had seen more monthly downloads than it did in August was December 2016, Sensor Tower data indicates.

Based on the firm’s findings, Snapchat downloads were up 29% year-over-year in August 2020, compared with 9% growth in July.

It’s unclear what combination of trends or changes may have shaped Snapchat’s download data over the past month.

But one significant area of interest in the social apps space has been the ongoing news around a possible TikTok ban in the U.S. News coverage of the ban already had a notable impact on the app stores’ top charts in recent weeks. Earlier in August, a number of direct TikTok competitors — including Likee, Byte, Dubsmash, Triller and others — saw sizable increases in weekly active users in the U.S. But none have grown to the point where they’re an obvious shoo-in to take TikTok’s place if the Chinese-owned video app is banned from the U.S., per Trump’s executive order.

It’s been more difficult, however, to pinpoint how larger TikTok competitors — like Snapchat and Instagram –were impacted by the news of a TikTok ban. These broader social apps tend to continually grow on a month-over-month basis and they regularly add new features, which could impact downloads and usage. For example, Instagram in recent weeks has been expanding features around live streaming, shopping and debuted its own TikTok alternative, Reels.

Though not a direct TikTok rival, Snapchat has also been working to attract the same young demographic that now favors the short-form video app.

This month, Snapchat announced its plans to launch a new music-powered feature that would appeal to TikTok users. The feature, due to arrive this fall, will allow users to set their Snaps to music, similar to TikTok. Snap also confirmed it has deals in place with top music industry partners, including Warner Music Group, Warner Chappell, Universal Music Publishing Group, NMPA publisher members, Merlin and others, which have licensed their content for use in the Snapchat app.

Image Credits: App Store, screenshot by TechCrunch

In addition, Snapchat in late July turned on a new feature called “Minis,” which are basically lightweight, simplified versions of apps that live within Snapchat’s chat section. The apps, built using HTML, allow users to engage with a range of tasks — like buying tickets, meditating with Headspace, collaborating with friends and more — without having to leave the app.

Snapchat has been benefiting, too, from a prominent position on the App Store. Apple currently has it featured in an editorially curated list of app suggestions called “New to iPhone?” on the App Store’s “App” homepage. The collection, which you don’t even have to scroll down to find, recommends apps that first-time iPhone users will want to download.

Other bumps in downloads could be attributed to increased marketing spend, as is common among larger app publishers. Snapchat, however, isn’t commenting on what, specifically, may have changed in August.

And maybe it was just those 66.4 million TikTok videos tagged #disneyfilter that gave Snapchat a bump this past month!

Sensor Tower’s new Snapchat data is considered preliminary because it’s only been finalized through August 26th. When the remaining days of August are also finalized, there may be some changes to the resulting numbers. But those changes will likely be minor, at best.

These figures were also initially reported by one of Sensor Tower’s financial services customers in an analyst note. They were not publicized by Sensor Tower’s data reporting team. But the company confirmed the data’s accuracy with TechCrunch.

Snapchat, as of its Q2 earnings in July, reported its daily active users had grown to 238 million, up nearly 4% from the 229 million the company reported in April. The company won’t comment on the new download data.

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Daily Crunch: Apple launches ‘Exposure Notification Express’ for COVID-19

Apple and Google are adding support for app-less exposure notifications, Facebook says it might block news sharing in Australia and Samsung has a new foldable phone. This is your Daily Crunch for September 1, 2020.

The big story: Apple launches ‘Exposure Notification Express’ for COVID-19

Apple and Google are introducing new tools that should make it easier for public health authorities (PHAs) to implement notifications for people who may have been exposed to COVID-19.

We’ve written before about the two companies’ efforts to create technology that supports contact-tracing efforts, but with the latest update (available today in iOS 13.7 and coming later this month in Android), users no longer need to download an app. Instead, the local PHA can send a notification about exposure notification and what it does, then the user can choose whether or not to opt-in.

Apple and Google said that 20 countries have already built apps based on their API, along with six U.S. states.

The tech giants

Facebook threatens to block news sharing in Australia as it lobbies against revenue share law — The threat is Facebook’s attempt to lobby against a government plan that will require it and Google to share revenue with regional news media.

Samsung’s new Galaxy Fold arrives September 18 for $2,000 — Brian Heater runs down Samsung’s latest foldable phone.

Netflix is making a series based on ‘The Three-Body Problem’ — The show will be executive produced and written by “Game of Thrones” showrunners David Benioff and D.B. Weiss.

Startups, funding and venture capital

Bambuser raises $45 million after shifting focus to live video shopping — Bambuser’s history goes back more than a decade, but it moved into live video shopping last year.

Sarcos raises $40 million to bring its Guardian XO exoskeleton to market — Sarcos’ technology is designed to augment an existing human workforce.

InfoSum raises $15.1 million for its privacy-first, federated approach to big data analytics — The startup has built a way for organizations to share their data with each other in a more secure and decentralized way.

Advice and analysis from Extra Crunch

Jeff Lawson on API startups, picking a market and getting dissed by VCs — The Twilio CEO told us, “The world is getting broken down into APIs.”

Your first sales hire should be a missionary, not a mercenary — Next47’s Micah Smurthwaite discusses the importance of your first sales hire.

Zoom’s Q2 report details some of the most extraordinary growth I’ve ever seen — The “I” in question is Alex Wilhelm, who delivers his daily dive into startups and markets.

(Reminder: Extra Crunch is our subscription membership program, which aims to democratize information about startups. You can sign up here.)

Everything else

Movies Anywhere officially launches its digital movie-lending feature, ‘Screen Pass’ — Screen Pass allows you to lend out one of your purchased movies to a friend or family member.

Oral-B’s iO smart toothbrush is a big upgrade in just about every way — It’s easy to make fun of the idea of a smart toothbrush, but Darrell Etherington makes it sound like this one is actually good.

Watch these 6 startups compete in Pitchers & Pitches tomorrow — It’s a rapid-fire pitch competition with a hefty side of advice.

The Daily Crunch is TechCrunch’s roundup of our biggest and most important stories. If you’d like to get this delivered to your inbox every day at around 3pm Pacific, you can subscribe here.

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Apple launches COVID-19 ‘Exposure Notification Express’ with iOS 13.7 – Android to follow later this month

Apple and Google are continuing to make good on their planned roll-out of exposure notification technology for helping with COVID-19 contact tracing efforts. The two partners are introducing new tools that make it much easier for public health authorities to implement digital exposure notification, without the need for developing and maintaining their own individual apps. Apple makes this possible via the iOS 13.7 system update, out today, while Google is implementing it with an automatically-generated application on Android 6.0 and up coming later this month, a workaround required because of the very different method through which it manages system services and OS updates.

This change in the way the technology works means that users won’t have to actually download and install a dedicated app created by the public health authority (PHA) in their jurisdiction to participate. Instead, you’ll receive a notification that provides information supplied by your local health authority about the exposure notification system and what it does, from which you can choose to opt-in. On iOS, that’ll mean installing a provisioning profile, while on Android, it’ll result in that auto-generated app, which is installed via the Google Play store. Apple and Google clarified that Exposure Notification Express co-exists with existing dedicated PHA apps, rather than replacing it.

PHAs using Exposure Notifications Express can provide Apple and Google with contact information, guidance about care and precautions, and recommendations on next steps. PHAs provide their name, logo, criteria for triggering an exposure notification and info to be offered to an indictable in case of exposure using a system that’s easy for non technical people to use.

Local health authorities will still have to elect to participate, and customize the text and messaging delivered to users in their regions when the receive this notification and onboarding info, but they’ll no longer have to develop and distribute their own applications in order to set up a digital exposure notification system based on the combined Apple/Google tech to supplement their contact tracing efforts. The health authority will also be responsible for determining how they calculate exposure risk, which is what they were able to do with dedicates apps, too. That’s huge, since while Apple and Google note that 20 countries globally have already introduced apps based on their API, and 25 U.S. states are “exploring” use of the system, with six states having launched apps so far, making this a system level feature with a lower technical barrier to entry on the developer/health agency side should help expedite roll-out.

To start, Apple and Google say they expect DC, Maryland, Nevada and Virginia will be the first to implement Exposure Notification Express sometime soon, with others likely to follow. The companies also said they’re working with the U.S. Association of Public Health Laboratories on a national key server that will effectively allow users to have exposure tracking work across state lines when they’re traveling out of their home health agency district.

There has been a lot of misinformation circulating about contact tracing requiring a threshold of 60% or higher adoption to be effective; that’s based on a misinterpretation of an Oxford study published earlier this year. The researchers behind the study subsequently clarified that in fact, any level of contact tracing, as aided by apps that support digital contact tracing, has a positive effect on reducing the spread of COVID-19, as well as resulting deaths.

The system includes the same privacy protections that Apple and Google have provided throughout, which means your location information is not collected or connected to any exposure notifications. Instead, the tech uses a randomly-generated key to track when and where a device has come into Bluetooth range with other devices also using the software. It maintains a log of these random identifiers, and checks against reported confirmed diagnoses (also fully anonymized) to see if there has been any exposure risk – as determined by the definition of exposure in terms of duration and distance as established by each region’s governing public health authority.

from Android – TechCrunch https://ift.tt/3bj7HeN
via IFTTT

Apple launches COVID-19 ‘Exposure Notification Express’ with iOS 13.7 – Android to follow later this month

Apple and Google are continuing to make good on their planned roll-out of exposure notification technology for helping with COVID-19 contact tracing efforts. The two partners are introducing new tools that make it much easier for public health authorities to implement digital exposure notification, without the need for developing and maintaining their own individual apps. Apple makes this possible via the iOS 13.7 system update, out today, while Google is implementing it with an automatically-generated application on Android 6.0 and up coming later this month, a workaround required because of the very different method through which it manages system services and OS updates.

This change in the way the technology works means that users won’t have to actually download and install a dedicated app created by the public health authority (PHA) in their jurisdiction to participate. Instead, you’ll receive a notification that provides information supplied by your local health authority about the exposure notification system and what it does, from which you can choose to opt-in. On iOS, that’ll mean installing a provisioning profile, while on Android, it’ll result in that auto-generated app, which is installed via the Google Play store. Apple and Google clarified that Exposure Notification Express co-exists with existing dedicated PHA apps, rather than replacing it.

PHAs using Exposure Notifications Express can provide Apple and Google with contact information, guidance about care and precautions, and recommendations on next steps. PHAs provide their name, logo, criteria for triggering an exposure notification and info to be offered to an indictable in case of exposure using a system that’s easy for non technical people to use.

Local health authorities will still have to elect to participate, and customize the text and messaging delivered to users in their regions when the receive this notification and onboarding info, but they’ll no longer have to develop and distribute their own applications in order to set up a digital exposure notification system based on the combined Apple/Google tech to supplement their contact tracing efforts. The health authority will also be responsible for determining how they calculate exposure risk, which is what they were able to do with dedicates apps, too. That’s huge, since while Apple and Google note that 20 countries globally have already introduced apps based on their API, and 25 U.S. states are “exploring” use of the system, with six states having launched apps so far, making this a system level feature with a lower technical barrier to entry on the developer/health agency side should help expedite roll-out.

To start, Apple and Google say they expect DC, Maryland, Nevada and Virginia will be the first to implement Exposure Notification Express sometime soon, with others likely to follow. The companies also said they’re working with the U.S. Association of Public Health Laboratories on a national key server that will effectively allow users to have exposure tracking work across state lines when they’re traveling out of their home health agency district.

There has been a lot of misinformation circulating about contact tracing requiring a threshold of 60% or higher adoption to be effective; that’s based on a misinterpretation of an Oxford study published earlier this year. The researchers behind the study subsequently clarified that in fact, any level of contact tracing, as aided by apps that support digital contact tracing, has a positive effect on reducing the spread of COVID-19, as well as resulting deaths.

The system includes the same privacy protections that Apple and Google have provided throughout, which means your location information is not collected or connected to any exposure notifications. Instead, the tech uses a randomly-generated key to track when and where a device has come into Bluetooth range with other devices also using the software. It maintains a log of these random identifiers, and checks against reported confirmed diagnoses (also fully anonymized) to see if there has been any exposure risk – as determined by the definition of exposure in terms of duration and distance as established by each region’s governing public health authority.

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Oral-B’s iO smart toothbrush is a big upgrade in just about every way

It can be easy to mock the very concept of a ‘smart toothbrush’ – what other device in our lives do we use daily that seems least in need of a connected upgrade? But Oral-B has been upgrading its powered toothbrush lineup with Bluetooth and app-based intelligence for quite a while now, and its latest new smart brush, the iO Series, is actually a very clever and capable update that should help you keep your teeth better-brushed and in healthier shape.

The basics

Oral-B’s iO is a fundamental rethinking of its powered toothbrush lineup in a way that none of its prior new models has been; the design, feature set, application and more are all brand new. The new look, designed in partnership with Braun, is a vast improvement (more about that below), and there’s a color display that provides more info and visual feedback than on any previous Oral-B smart brush. The induction charger is also new, with magnetic support to keep it in place, and there’s a new companion app that provides a lot more in the way of guidance, with improvements that accrue over time as the software gets to know you.

The iO Series includes different accessories and equipment depending on which version you get – Oral-B provided the Series 8, which includes the toothbrush, a charger, two replacement heads and a carrying case. The different Series’ also include different features – the Series 7 is the most affordable, but lacks the Sensitive+ brushing mode on the Series 8, while the top-end Series 9 is the only one that includes a dedicated tongue brushing mode.

Using the toothbrush is easy. You can use one of two buttons on the brush itself to cycle through its various modes, and then press the other to turn it on and off. An integrated LED ring provides visual feedback about when you’re applying the right amount of pressure, and when you use too much, and vibration feedback indicates when you hit 30-second marks, and when you’ve completed the full dentist-recommended two minutes of brushing.

With the iOS or Android app, you can connect your iO via Bluetooth for more advanced feedback and control, including a guided brushing mode that shows you where you’ve cleaned, and for how long, with a simple graphic representation of your teeth.

Image Credits: Darrell Etherington

Design and features

The new industrial design of the iO is a vast improvement over the previous Oral-B smart toothbrushes in every way. They’re sleeker, with redesigned interchangeable brush heads that not only have a better mechanical connection to the base, but that also flow into the body with a smooth swooping connection point. The black version I reviewed has a matte, slightly textured finish that feels and grips great, and the built-in display is bright and full-color for an easy understanding of which mode you’re in, as well as the status of your battery charge and a quick report card of sorts about the quality of your last brush via smiley face feedback.

Visual and force feedback both work great on this model, with an easily visible LED ring showing green when you’re using just the right amount of pressure, and turning quickly to red when you press too hard. As a serial excess pressure brusher, this worked very well in modulating my bad habit, and I was very quickly able to get into a rhythm of correctly-applied pressure instead.

The new charger design lacks the peg that was present on Oral-B’s previous rechargeable toothbrushes, and instead relies on a magnetic connection akin to the one Apple uses on its Apple Watch charger. This tends to make it a bit more likely to get knocked off the charger by wayward reaches, I’ve found, but it also makes both the brush and charger easier to keep clean, and the charger takes up less counter space. The LCD screen will show you charge level when placed on the charger while it’s plugged in.

Image Credits: Darrell Etherington

As mentioned, you can use the Oral-B iO completely without the companion app, and it works very well. But the app is a great way to help upgrade your daily care routine, thanks to its guided brushing modes and accumulated brushing activity tracking. The guided mode shows you which region you’re currently brushing, breaking your mouth up into six separate zones (three up top, and three on the bottom). In my testing, this tracking was a bit hit or miss when it comes to accuracy, often getting wrong which area I was actively brushing. It was accurate enough to provide a general sense of where I needed to be doing a better job than I had been, however.

Over time, the app will use the info gathered from your guided sessions to provide you with specific tips on how to improve. It also allows you to self-report flossing, rinsing and any gum-bleeding for more detailed trend tracking over time.

Bottom line

Image Credits: Darrell Etherington

The Oral-B iO series sits at the very top of the company’s electric toothbrush lineup, at $249.99 for the Series 8 as reviewed, or $299.99 for the Series 9. The kit you get does include two replacement heads in addition to the one that comes on the brush for a total of 3, along with the travel carrying case and charger (you get 4 total heads on the Series 9, as well as a charging travel case on top of the additional mode an sensing capabilities of the brush itself). You can get a basic electric toothbrush for $50 or less, by comparison.

That said, the iO does offer excellent build and brushing quality, which will definitely leave your mouth feeling cleaner than with budget options. And it’s intelligent features are great if you want to be more mindful about your daily dental hygiene routine, too. That, combined with its attractive, ergonomic design, mean that this is a great option so long as you’re willing to spend a little bit more on a premium device.

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